High-efficiency industrial cooling solutions will also on display under the Aquatech brand: it will exhibiting Dynatemp, the dynamic mould temperature control unit and Digitemp, the line of thermorefrigerators which guarantees high performance with very low energy consumption.
Penta, which designs and produces large-scale systems for the storage and handling of raw materials in powdered form, will also be present showing its systems for the compounding sector.
For Piovan, Chinaplas will also be an important opportunity for presenting its new corporate and brand identity to the Asian market, launching the completely renovated image the Group introduced worldwide in January 2019.
The new PiovanGroup logo marks the birth of a new corporate identity for the world leader in the supply of auxiliary equipment, engineering solutions and services for the plastics industry, with the aim of giving even more incisive, direct expression to the strength, value and unity of the entire network, now able to cover 70 countries and employing more than 1,044 people worldwide.
The new logo is designed for use alongside a new symbol, a pictogram of three circles, evoking the Group's values, its current business sectors and its strong points.
Values: customers, people, innovation.
The re-branding process also marks an important evolution for the whole Group, enabling more immediate communication of its true identity worldwide: from associates to customers to partners.
The new corporate identity features simple, high-impact graphics and also involves all Group companies, with the strategic aim of integrating all brands within the same vision. Piovan, Una-Dyn, Fdm, Penta, Aquatech, Energys and Progema will retain their individual names, but will now use the new pay-off “PiovanGroup”, to underline both their belonging and their independence, and emphasise the identity of a great Group.
Not just a new Group logotype and a restyling of the company brands, but also a new corporate website www.piovangroup.com and the thorough review of all communication materials, for more forceful, incisive expression of the real character of a fast-growing international group.
The style of language used by the PiovanGroup has been chosen for more effective communication to the market of a shared corporate culture, which is the outcome of shared vision and choices at all levels.
This style of communication is the expression of a daily reality of partnerships, synergies and real integrations, all with a single purpose: to offer customers the best solution every time.